Melani Gordon is a serial entrepreneur and angel investor; she is currently the CEO of Evergreen (formerly TapHunter), and is preparing to launch her third company, a coaching business.
After graduating from San Diego State University, Melani got the entrepreneurship bug from one of her professors who let her work on his MBA internet marketing projects. During her time in college, she got a job at the startup Z57, where she met her husband Flash and learned the basics of startups and sales. They went on to start multiple businesses together.
The first company Melani opened was gWave Consulting which specialized in marketing consultations for large corporations. The idea of subscription-based models interested her, leading her to open TapHunter, a software startup for consumers of the beer industry in 2009. She and her husband were admitted to the EvoNexus startup incubator in 2012, where mentors and advisors helped them transform TapHunter into a B2B company.
While at EvoNexus, she began external mentoring and advising programs about entrepreneurship which ultimately transformed into the nonprofit known today as Startup San Diego.
Recognizing potential for burnout and experiencing a sudden death in her family, Melani realized she needed to change things up. She chose to use her life experience and skills to help other early-stage founders and provide support to the San Diego startup community, including those in SDSU’s ZIP Launchpad. Check out her current blog and podcast!
Tune in as Melani joins host Neal Bloom to discuss her journey as an entrepreneur in the San Diego tech scene.
Thanks to our partners at Cox Business for their support in enabling us to grow the San Diego ecosystem.
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